An Honest Guide to Floral Preservation
Why Floral Preservation Is Worth It (And What You're Actually Paying For)
By Sarah Ebert, CEO & Founder
We're sharing the answers so you don't have to wonder
If you've spent any time researching floral preservation, you've likely noticed that pricing varies widely across companies, often with very little explanation as to why. A piece from one shop might cost a fraction of what another charges, and without context, that gap can feel confusing.
We don't think you should have to wonder. This post is a complete breakdown of what goes into the cost of a Pressed Floral piece, so you can make a fully informed decision about your investment.
Why Pricing Varies in This Industry
Floral preservation pricing reflects a wide range of variables: the size and structure of the studio, the materials used, the level of professional finishing included, the training and specialization of the team, and the amount of time the process actually requires. A hobbyist working from home, a small boutique studio, and a professional operation with a full team will all price differently—and those differences are real.
At Pressed Floral, our pricing reflects a process that we have spent years developing and refining. It reflects a team of specialists, professional-grade materials, and a standard of finishing we hold to on every single piece. Below is exactly what that looks like.
The Preservation Process
When your blooms arrive at our studio, they go immediately to our preservation team. These team members receive extensive training and have mastered the specific techniques required to press and prepare hundreds of different bloom types. Not all flowers press the same way, and the skill required to handle each one properly is built over time, not learned overnight.
Once prepared, your blooms are placed into our custom-designed presses, developed specifically for Pressed Floral based on years of research into what the preservation process actually requires. They are housed in a climate-controlled room where our team monitors humidity, airflow, and pressure continuously. During the first several weeks, our preservationists remove your blooms multiple times to swap out pressing paper, check on the process, and ensure no moisture remains that could compromise the result. That level of attention is built into the cost of your piece.
The Design Process
Once preserved, your blooms move into our design queue and eventually into the hands of one of our professional designers. These team members receive extensive training covering each design style we offer, floral repair techniques, and the full range of arrangements we produce.
We have built a dedicated app to facilitate direct communication between you and your designer throughout this stage. You will see your design before anything is finalized, and you have unlimited revisions until you are completely satisfied. We do not begin the sealing process until we have your personal approval on the piece. That back-and-forth, and the labor it involves, is part of what you are paying for.
Professional Framing
This is one of the most significant, and most overlooked, components of our pricing. Having art professionally framed is not inexpensive on its own. Every Pressed Floral piece includes professional framing as part of the finished product, not as an add-on.
Our frames are fitted with UV-protective glass, which helps minimize the effects of direct sunlight, and acid-free backing materials that meet archival standards. This is the same level of material care you would expect from a fine art framing studio, because that is the standard we hold ourselves to.
Materials and Protection
Beyond the frame itself, the materials used throughout the process contribute to cost in ways that are easy to overlook.
UV glass, acid-free backing, archival-quality sealing, and professional packaging materials all carry a real cost, and all of them exist to protect your piece for the long term.
We do not cut corners on materials, because the longevity of your piece depends on them.
A Look at the Hours Behind Your Piece
To put the process into concrete terms, here is a picture of the time your blooms spend with our team from arrival to delivery:
✓ Initial pressing of the arrangement: 1 hour
✓ Preservation quality checks: 3 hours
✓ Time in our presses: 1,008 - 1,344 hours (6-8 weeks)
✓ Initial design: 1 hour
✓ Revisions (average): 0.5 to 5 hours
✓ Sealing process: 48 hours
✓ Professional framing: 1 hour
✓ Packaging and shipping: 1 hour
Total time with your blooms: approximately 1,100 to 1,400 hours.
Options to Fit a Range of Budgets
We are aware that for many clients, this purchase comes at a time when a lot of other expenses are already in play. We have structured our offerings to accommodate a range of budgets without compromising the process behind any piece.
For clients planning ahead, we offer a registry option and gift cards. Floral preservation is increasingly being added to wedding registries, and for good reason, it allows guests to contribute meaningfully to something the couple will keep forever, and spreads the investment across multiple contributors rather than a single budget.
Why We Treat This as Fine Art
We want to be clear about something: every piece we create is approached as a fine art commission.
The flowers we preserve are one of a kind. The moments they come from cannot be recreated. What we return to you is not simply a preserved arrangement, but a carefully composed art piece designed to be displayed, cared for, and passed down.
That level of intention informs every part of our process, from the materials we select to the team behind each piece.
When you understand that, the pricing makes sense. And we'd rather you understand it fully than simply trust us on it.
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